The WTA Shares How Tourism Contributes to Rural Revitalization at the 18th China (Shenzhen) International Cultural Industries Fair
The 18th China (Shenzhen) International Cultural Industries Fair officially kicked off at the Shenzhen World Exhibition & Convention Center on the afternoon of December 28, 2022.
The World Tourism Alliance Moves into the Xianghu Headquarters, Hangzhou
On December 20, the World Tourism Alliance officially moved into its Xianghu headquarters in Hangzhou, opening a new chapter in the development of the Alliance.
Season Three of “Better Tourism, Better Life, Better World” Officially Released
Recently “Better Tourism, Better Life, Better World,” a mini-documentary on poverty reduction and rural revitalization through tourism produced by the World Tourism Alliance (WTA) with support from the International Exchange and Cooperation Bureau of the Ministry of Culture and Tourism of China, has officially released its third season.
Insights & Inspirations| Cultivate Creative Tourism Professionals and Boost Rural Revitalization and Development by Xu Hong
Insights & Inspirations| Tell China’s Stories of Poverty Reduction and Promote International Exchanges by Yu Hui
Insights & Inspirations| A Case Study of Fenghuang Ancient Town by Zhou Wenjie
Insights & Inspirations | A Case Study of Wucun by Xu Xiaolei
Insights & Inspirations | A Case Study of Aihe Town by Lu Yi
Insights & Inspirations | Panel Discussion——Civilization is Colorful Because of Communication, Civilization is Enriched by Mutual Learning
Insights & Inspirations | The Yellow River as a Culture Region and Cultural Route: Identity and Differentiation
Insights & Inspirations | The Grand River Civilization (Yellow River Culture)
Insights & Inspirations | Rivers are the Cradle of Civilizations
Insights & Inspirations | Rivers in Cooperation Together towards Prosperity
The World Tourism Alliance (WTA) is a global, non-government, non-profit international tourism organization. Its membership covers national tourism associations, influential tourism businesses, academia,cities and media,as well as heads of international organizations, former political leaders, retired tourism officials, heads of tourism businesses and renowned scholars. Its headquarters and Secretariat are located in China.