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WTA Annual Reception 2024 Held in Beijing


Beijing, January 19, 2024 – The World Tourism Alliance (WTA) held its prestigious WTA Annual Reception 2024 at the Funfly Beijing Pavilion.

WTA • Scholars Dialogue 2024 Hosted to Build a Platform for Joint Construction, Research, and Sharing


On January 11th, the World Tourism Alliance (WTA) hosted the "WTA • Scholars Dialogue 2024" at its headquarters, marking a significant gathering of academic minds and industry leaders. The dialogue was centered around the theme of "Deepening Exchanges, Promoting Dialogues, and Sharing Thoughts".

WTA Attends the Opening Ceremony of the 40th China Harbin International Ice and Snow Festival & France-China Year of Culture and Tourism


Harbin, January 5 — In a remarkable display of cultural exchange and tourism collaboration, the 40th China Harbin International Ice and Snow Festival, alongside the Opening Ceremony of the France-China Year of Culture and Tourism, commenced grandly in Harbin Ice and Snow World. This prestigious event, co-hosted by the Harbin Municipal People's Government and the Embassy of France in China, saw notable figures from both nations come together to celebrate the richness and diversity of their cultures. Secretary of the CPC Heilongjiang Provincial Committee, XU Qin, officially inaugurated the festival, while the Governor of Heilongjiang, LIANG Huiling, extended a warm welcome to all attendees. In a significant move, LU Yingchuan, Vice Minister of Culture and Tourism of China, and Olivia Grégoire, representing the Minister of Economy, Finance, Industrial and Digital Sovereignty of France, jointly inaugurated the France-China Year of Culture and Tourism. The ceremony was also graced by the presence of Bertrand LORTHOLARY, the French Ambassador to China, and Mr. LIU Shijun, Vice Chair and Secretary-General of the World Tourism Alliance (WTA) and Pansy HO, WTA Vice Chair and Vice Chairman and Secretary-General of the Global Tourism Economy Forum. A highlight of the ceremony was the unveiling of magnificent ice sculptures of the Temple of Heaven and Notre-Dame Cathedral, symbolizing the cultural bridge between China and France.

WTA•Scholars Dialogue 2024 Set to Commence


Hangzhou, China - World Tourism Alliance (WTA) is gearing up for a significant event, the "WTA•Scholars Dialogue 2024", scheduled to be held from January 10th to 12th in Hangzhou, Zhejiang Province, China. Under the theme "Deepening Exchanges, Promoting Dialogues, and Sharing Thoughts", the event will be a hub for strengthening ties between WTA, academia, institutions, and research organizations. The program includes keynote speeches, thematic presentations, and a Panel for young scholars. Esteemed participants from Sun Yat-Sen University, the Hong Kong Polytechnic University (PolyU), City University of Macau, Nankai University, Minzu University of China, Beijing International Studies University, Hangzhou City University, and other prestigious institutions will grace the event.